If you have insurance through Anthem Blue Cross you'll want to brace yourself, they're about to hike their rates. 

You could be among the hundreds of thousands of Anthem Blue Cross customers who reportedly will be hit with a rate increase of up to 25 percent. The LA Times says the increases will go into effect on April 1.

State regulators say they will try to make a case to Anthem Blue Cross for not raising rates, but those regulators and the state insurance commissioner lack authority to keep it from happening.

Anthem officials say this just represents the cost of doing business these days.

Anyone who bails on their Anthem issued policy would have the option of using Covered California to get new policy.