Disney's Bob Iger on the KFBK Morning News

KFBK Morning News Segment - Disney CEO Bob Iger

Disney CEO Bob Iger joined us on the KFBK Morning News. As head of one of the biggest media and entertainment companies in the world, Iger took over the Walt Disney Company in 2005. 12 years later, the company's value is five times more than when he became CEO. And now he's got a new book out about the lessons he's learned while working at Disney. Its called: The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company

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