Two days ago, Colin Kaepernick and others tweeted a message.
"Believe in something, even if it means sacrificing everything."
Since, there's been a mixture of praise for the campaign, to the burning of Nike products.
Social media has been divided in a major way.
Now comes the new Nike ad that features mostly Colin Kaepernick's voice, until the end. It's basically a two minute ad urging people to live their dreams.
It will debut on television Thursday night during the Falcons/Eagles game on Thursday Night Football.
You can also watch it below, now.