The Afternoon News with Kitty O'Neal

The Afternoon News with Kitty O'Neal

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Friday Food: Talking Prunes with a Farmer from Winters, CA

Joe Turkovich, Chairman of the California Prune Board and California Prune grower from Winters, Calif., says the new brand represents the premium qualities of California Prunes. Listen to the interview with Kitty.

“California’s lush valleys, ancient soils, and endless sun are ideal for growing a delectable-tasting fruit that is like none other,” said Turkovich. “California Prunes are handcrafted with care to ensure each piece of fruit is harvested at its peak for optimal size, exceptional texture, and a signature sweetness.”

Turkovich explains that California Prunes taste – and pair – like no other prunes in the world.

“They are fresh and sweet with a rich, smooth mouthfeel that is reliably consistent,” said Turkovich. “We are eager to encourage everyone to enjoy California Prunes today and every day.”

GROWN IN CALIFORNIA, SAVORED AROUND THE WORLD

California Prunes are delivered into more than 60 countries around the world. The new brand will be integrated extensively into markets including the United States, Canada, the European Union, Japan, China, and South Korea.

To access the new California Prunes recipes, visit the newly re-designed California Prunes website atwww.CaliforniaPrunes.org. For additional information, visit the California Prunes’Facebook,TwitterandInstagramsocial media channels at CAforPrunes. 

Joe Turkovich

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